CANDDi was acquired by Leadinfo in 2025 and is no longer available as an independent product. If you were a CANDDi customer or were evaluating it before the acquisition, this page covers what LeadJaw offers and how the two products compare. If you want the full background on what happened, our CANDDi closure explainer covers that in detail.
Looking for a CANDDi Alternative?
LeadJaw picks up where CANDDi left off, giving your sales team reliable company-level visitor identification, marketing attribution and saved segments (CANDDi called them streams) in a single dashboard.
Start Free TrialLeadJaw vs CANDDi at a Glance
| Feature | LeadJaw | CANDDi |
|---|---|---|
| Status | Active | Closed 2025, migrated to Leadinfo |
| Company identification | First-party tracking with server-side IP matching | IP-based with first-party cookie |
| Identifying form-fill visitors | Yes, attributed to the session and to return visits | Yes, via Capture forms and gated downloads |
| Marketing attribution | Channel and campaign tracking | Channel and campaign tracking |
| Saved segments | Yes, live in Reports > Segments | Yes, branded as Streams |
| Returning visitor recognition | Yes, via first-party cookie | Yes, via first-party cookie |
| Integrations | API endpoint, Slack and Calendly today, WordPress, Webflow, native CRM integrations like HubSpot | Broad CRM list via browser plugin |
| GDPR documentation | Plain-language data handling page | Limited documentation |
| Target customer | SMB sales and marketing teams, globally. | SMB, now folded into a wider European platform |
What LeadJaw Does
LeadJaw shows you which companies visit your website, what they look at and how often they come back. When a visitor completes a form on your site, LeadJaw also attributes that identity to their session and to any return visits, so a known contact stays known.
The tracking script is first-party, which means it sits on your own domain rather than relying on third-party cookies. That gives durable visibility without the consent friction of legacy pixel-based trackers, and a clearer position when your compliance team asks how the data is handled.
Why CANDDi Customers Choose LeadJaw
CANDDi's headline pitch was visitor-level tracking. In practice that needed a form fill, a gated download or a click on a tracked email link before a name appeared on the dashboard. LeadJaw works the same way for known contacts and is honest about company-level identification for the rest.
LeadJaw offers what was always genuinely working in the category: company-level identification on every visit, clear GDPR positioning, live first-touch attribution and saved segments in the dashboard.
GDPR and Data Handling
LeadJaw processes data under legitimate interests, is registered with the UK Information Commissioner's Office and publishes a plain-language data handling page covering legal basis, IP processing, retention and third-party flows. See leadjaw.com/gdpr for full details.
We also provide ready-to-paste privacy policy text for clients who need to update their own site documentation. That removes the work most visitor identification vendors leave to you.
Start Fresh with LeadJaw
First-party tracking, marketing attribution, saved segments and clear GDPR handling. Built for B2B SMBs.
Start your free 10 day trial, no credit card required.